Stoneleigh
’Sustainableigh’
Stoneleigh have always taken a ‘less is more’ approach to winemaking and nature. Through minimal intervention, Stoneleigh simply let nature do its work. Producing a range of remarkable wines that are elegant, vibrant, crisp yet intense.
In a category where every brand and its wine are making environmental claims, we needed to find a way to cut-through the clutter.
By finding “the drama and simplicity within the product”.
Sustainableigh. Stoneleigh.
We leveraged the brandname to build a comms campaign that aligned its brand values to the brand label in an intentionally simple and minimalist aesthetic, and also developed a library of images to help build on its environmental credentials.
Stoneleigh remains one of the best selling SKUs at Dan Murphy’s today.
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